A Smarter Link in Bio — With Real Analytics

Your social bios deserve more than a dumb redirect. Create trackable, branded short links for every platform — and know exactly who clicks what.

No credit card required

The problem

Every creator, brand, and business puts a link in their social bio. But most link-in-bio tools just create a landing page with a list of buttons — no analytics, no tracking, no custom domain. You have no idea which links get clicked, how many visitors came from Instagram vs. TikTok, or whether that new link you added last week is actually working.

  • Your current link-in-bio gives you a click count and nothing else — no geographic data, no device info, no referrer breakdown.
  • You can't tell whether traffic came from Instagram, TikTok, Twitter, YouTube, or somewhere else.
  • The free tier of most link-in-bio tools shows the tool's branding instead of yours.
  • There's no QR code option for cross-promoting your bio link on print materials, business cards, or slides.
  • You want to A/B test different destination URLs but your current tool only supports static links.

How zus.co solves this

zus.co turns your bio link into a smart, trackable asset. Instead of a generic landing page, you get branded short links with full click analytics — so you know exactly what your audience is clicking, from where, and on what device. Add UTM parameters, generate QR codes, and use your own domain — all from one tool.

Know who clicks what

Every link in your bio gets full analytics: total clicks, unique clicks, geographic breakdown by country, device types (mobile vs. desktop), and browser data. See the real-time events feed to watch clicks as they happen. No more guessing which content drives traffic.

Know who clicks what — zus.co product screenshot

Branded links your audience trusts

Instead of bio.link/randomstring or linktr.ee/yourname, use links.yourdomain.com/store or go.yourname.com/podcast. Custom domains are $12/mo on Pro (up to 5 domains). A branded link in your bio looks intentional, not spammy.

Branded links your audience trusts — zus.co product screenshot

UTM tracking for attribution

zus.co's inline UTM builder lets you tag every link with source, medium, and campaign parameters. Create one link for Instagram bio and another for TikTok bio — same destination, different UTMs — and see exactly where traffic comes from in your analytics.

UTM tracking for attribution — zus.co product screenshot

QR codes for cross-platform promotion

Every short link automatically gets a QR code. Print it on merch, add it to slides, put it on business cards. Your audience scans the code, hits your branded link, and you see the click in your analytics.

QR codes for cross-platform promotion — zus.co product screenshot

Expiring links for time-sensitive drops

Running a limited-time offer? Set a link expiration date so the link stops working after your promotion ends. Available on Pro ($12/mo). Useful for course launches, ticket sales, and exclusive content drops.

Password-gated links for exclusive content

Gate a link behind a password and share the code with your community (Discord, Patreon, email list). Only people with the password can access the destination. Available on Pro ($12/mo).

Simple pricing for link in bio

Free
$0

1,000 links/mo, full analytics, 1 custom domain

Pro
$12/mo

25,000 links, 5 custom domains, password protection, link expiration

Team
$29/mo

Unlimited everything, team workspaces, unlimited domains

Start free — no credit card

Frequently Asked Questions

Not exactly. zus.co is a URL shortener with full analytics. You use it to create the individual branded, tracked links that go into your bio — but it doesn't generate a multi-link landing page (yet). If you need a landing page, tools like Linktree or Beacons do that. zus.co gives you the tracking and branding those tools lack.

Yes. Create separate short links with different UTM parameters — one for Instagram bio, one for TikTok bio, one for YouTube description. Each link tracks independently, so you see exactly which platform drives traffic.

The free plan includes total clicks, unique clicks, geographic breakdown by country, device types, browser types, and a real-time events feed. 1,000 links per month and 10,000 tracked clicks. No credit card required.

Yes. Custom domains are available on Pro ($12/mo, up to 5 domains) and Team ($29/mo, unlimited). Use something like go.yourname.com for a professional, branded bio link.

Yes. zus.co generates standard short links that work everywhere: Instagram, TikTok, Twitter/X, YouTube, LinkedIn, Facebook, Threads, Bluesky, and any platform that supports clickable URLs in bios.

Linktree creates a multi-link landing page for your bio. zus.co creates individual trackable short links with detailed analytics, custom domains, QR codes, and UTM tracking. They solve different problems — zus.co is about tracking and branding individual links, not building landing pages.

Yes. On the Pro plan ($12/mo), you can set a password on any link. Visitors must enter the password before being redirected. Useful for gating exclusive content to community members.

Yes. Every link created on zus.co automatically generates a QR code. Download it as PNG for business cards, merch, slides, or printed materials.

Start free — no credit card

1,000 links per month, full analytics, custom domain, QR codes, and API access. Free forever.